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HomeMonetization

Posts in category: Monetization

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Masterclass #2: How to Increase your ARPU

September 11, 2020
by Sarah D. Vries

Developing a hyper-casual game involves not only creating a great concept but ensuring that your game is profitable during and after the initial launch. For the most part, the publisher will design & optimise the monetization strategy, but th ...

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An Introduction to Mobile Gaming Ads

July 15, 2020
by Sarah D. Vries

When we talk with our game developers we find that they are often very passionate about two things.Creating new and exciting gamesthat are played by as many people as possible, potentially generating a significant source of income for them. ...

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When is the best time to bring on a team?

June 5, 2020
by Sarah D. Vries

Creating a great game is one thing, publishing and marketing it in the most effective way is quite another. With statistics showing that 99.9% of mobile games are unprofitable, the path to success is not easy.  In previous posts, we have discusse ...

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What are the chances of getting a chart topping game?

May 20, 2020
by Sarah D. Vries

“Mobile gaming is the leading gaming platform worldwide by consumer spend and opportunities are continuing to expand in the sector - it is not a market limited to incumbents or the biggest players” - App Annie - State of Mobile 2020 Report. 2020 is se ...

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So your game bombed… What next?

April 2, 2020
by Sarah D. Vries

The last few years have been really exciting ones for independent games makers. We have witnessed a wave of enterprising individuals deliver games that have captured the imagination of global audiences. Some games, like Aquapark.io, Roller Splat and Arch ...

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Will we see the Netflix or Spotify of mobile games?

March 26, 2020
by Sarah D. Vries

Assemble a group of game developers and ask them about the future of gaming and it's a solid bet that one of them will mention the impending arrival of the Netflix or Spotify of mobile games. For several years now gaming pundits have predicted that a ...

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