cropped-new-logo-white-01-01.pngcoda-c-logo-11

Coda Labs

Discover the Coda Labs

  • Platform/Tools
    • Concept Store
    • Market Intelligence
    • Creative Insights
    • Interactive Game Brief
    • Marketability Test
    • Pipeline
    • GrowthCloud
    • SDK
  • Publishing
  • Golden Cohort
  • Insights
Sign Up
Dashboard

Homegame design

Posts tagged: game design

market-testing-feature-image

Three ways that market testing drives success for hyper-casual games

August 21, 2020
by Sarah D. Vries

Market testing is a crucial step in mobile game development. Contrary to what some developers may think, it shouldn’t first occur when your game is complete. In fact, market testing should happen early on to give you the best shot at developing a succes ...

Read More
tweak or try again

Knowing when it’s time to move on from your game

July 30, 2020
by Sarah D. Vries

In mobile game development, it’s crucial for game developers to act quickly. Particularly in hyper-casual, you need to be quick to ideate, quick to develop and quick to test. Otherwise you run the risk of spending time on an idea that’s not marketable or ...

Read More
sdk-article-feature copy

How SDKs streamline your game development process

July 22, 2020
by Sarah D. Vries

Whether it’s a menu screen, in-game currency, or the integration of attribution platforms or ad networks - there are numerous processes that are constantly repeated with the creation of every new mobile game game. Seasoned game developers will be all to ...

Read More
hyper-compact games

The emergence of HyperCompact games

May 21, 2020
by Sarah D. Vries

Finding the perfect recipe for your next game isn’t always easy, but if it’s on trend, hits all the right notes and launches at the right time, you’ve got a far better chance of cooking up an incredibly lucrative outcome. Recognising the elements that co ...

Read More
chances-of-hit-game

What are the chances of getting a chart topping game?

May 20, 2020
by Sarah D. Vries

“Mobile gaming is the leading gaming platform worldwide by consumer spend and opportunities are continuing to expand in the sector - it is not a market limited to incumbents or the biggest players” - App Annie - State of Mobile 2020 Report. 2020 is se ...

Read More
trending-in-app-stores-banner

What is trending on the app stores right now?

May 12, 2020
by Sarah D. Vries

The demand for mobile gaming shows no sign of slowing and, with a constant flow of new games hitting the app stores, the speed at which you bring your game to market could be the difference between being the market leader or just one of many. Developers ...

Read More
game-trends-features

Best Practice – How to spot gaming trends

April 23, 2020
by Sarah D. Vries

The mobile gaming market continues to expand at great pace, fuelled in part by the prominence of smartphone usage across the world; almost every developed country surveyed by Deloitte had at least 80% smartphone penetration. Over 2.4 billion people playe ...

Read More
Screenshot 2020-04-03 at 14.10.38

Coda’s First Foray into Word Games with Launch of Words Tour: Pop Word Stacks

April 3, 2020
by Sarah D. Vries

With much of the world now in lockdown, it is no surprise that we’ve seen a 20% rise in the popularity of puzzle games as people seek out ways to keep their mind’s entertained whilst off work.  At Coda, we’ve been busy working on one such excitin ...

Read More
boost-engagement-banner-V2

Boosting Engagement: How to Delight Players

March 31, 2020
by Sarah D. Vries

In an increasingly chaotic and fast paced world, casual and hyper-casual gaming provides a much needed escape for many players. Whether that is winding down from a busy day at the office, relaxing in the evening or simply passing the time in a queue, ...

Read More
color-combo-banner

How our 3rd title hit Top 10 US & UK Charts in less than a week

January 27, 2020
by Jon Bishop

As I’m writing this, our third game release, Color Combo! is sitting in the top 10 of the US app store games chart and top 2 in the UK both in the overall category and the games category. Not to mention number 1 in Board Games category in bot ...

Read More

Featured Article

  • fave-games-banner-slanted

    Top Mobile Games from Marketing at Coda

    January 26, 2020

You may like

Hoop-world-cover

How we helped Hoop World reach half a mi...

December 10, 2021

On 22 October, the game studio, Tapped, launched Hoop World ...

Popular Girls Game

How Popular Girls became a popular game

October 29, 2021

How do you create a popular game? Well, the aptly named Popu ...

Artist Life

How Artist Life turned a failure to a to...

October 22, 2021

In just two weeks, Artist Life launched, rose up through the ...

Coda hit games

Two top-charting games in two weeks

October 15, 2021

This week, we’re thrilled to announce that two of our develo ...

Tags

advertising Arcadian Lab attribution best practices Brick Builder coda coda insights coda news coda partner program Coda Platform coda sdk community creatives developer interview funding game design game developers game development gamedevs game ideation game mechanics Game Publishing games gaming hypercasual industry news Interactive Game Brief Lifetime value Machine Learning market testing mobile ads mobile development mobile game development mobile game publishing mobile games mobile gaming monetization publishing Satisfying SDK self-testing tool Testing top charts user acquisition user engagement
cropped-new-logo-white-01-01.pngcoda-c-logo-11

Coda Labs

Discover the Coda Labs

G01 Edinburgh House
170 Kennington Ln
London, SE11 5DP

CONTACT US
COMPANY

Publishing

SDK

BLOG

About Us

Careers

FOLLOW US
Linkedin Twitter Facebook Instagram

© Coda Platform Ltd 2021 – All Rights Reserved

Shopping Basket

Subscribe to our newsletter and get free hyper-casual insights