Market testing is a crucial step in mobile game development. Contrary to what some developers may think, it shouldn’t first occur when your game is complete. In fact, market testing should happen early on to give you the best shot at developing a succes ...
In mobile game development, it’s crucial for game developers to act quickly. Particularly in hyper-casual, you need to be quick to ideate, quick to develop and quick to test. Otherwise you run the risk of spending time on an idea that’s not marketable or ...
Whether it’s a menu screen, in-game currency, or the integration of attribution platforms or ad networks - there are numerous processes that are constantly repeated with the creation of every new mobile game game. Seasoned game developers will be all to ...
Finding the perfect recipe for your next game isn’t always easy, but if it’s on trend, hits all the right notes and launches at the right time, you’ve got a far better chance of cooking up an incredibly lucrative outcome. Recognising the elements that co ...
“Mobile gaming is the leading gaming platform worldwide by consumer spend and opportunities are continuing to expand in the sector - it is not a market limited to incumbents or the biggest players” - App Annie - State of Mobile 2020 Report. 2020 is se ...
The demand for mobile gaming shows no sign of slowing and, with a constant flow of new games hitting the app stores, the speed at which you bring your game to market could be the difference between being the market leader or just one of many. Developers ...
The mobile gaming market continues to expand at great pace, fuelled in part by the prominence of smartphone usage across the world; almost every developed country surveyed by Deloitte had at least 80% smartphone penetration. Over 2.4 billion people playe ...
With much of the world now in lockdown, it is no surprise that we’ve seen a 20% rise in the popularity of puzzle games as people seek out ways to keep their mind’s entertained whilst off work. At Coda, we’ve been busy working on one such excitin ...
In an increasingly chaotic and fast paced world, casual and hyper-casual gaming provides a much needed escape for many players. Whether that is winding down from a busy day at the office, relaxing in the evening or simply passing the time in a queue, ...
As I’m writing this, our third game release, Color Combo! is sitting in the top 10 of the US app store games chart and top 2 in the UK both in the overall category and the games category. Not to mention number 1 in Board Games category in bot ...
