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Posts tagged: game development

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How to find fresh ideas for hyper-casual simulation games

July 23, 2021
by Sarah Impey

Simulation games are no new thing in the industry. From a random goat terrorising a town to an oddly realistic truck simulator, these peculiarly satisfying and relaxing titles have been a favourite among the gaming industry for years.  Over the last ...

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GameDev’s Guide for Pitching to Publishers with your Hyper-Casual Game

April 15, 2021
by Sarah Impey

Editors note: This article was written by Sarah Impey, Marketing Manager at GameAnalytics. You can find the original article here. Publishers see lots of pitches from hyper-casual game developers. They’re looking f ...

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When is the best time to bring on a team?

June 5, 2020
by Sarah D. Vries

Creating a great game is one thing, publishing and marketing it in the most effective way is quite another. With statistics showing that 99.9% of mobile games are unprofitable, the path to success is not easy.  In previous posts, we have discusse ...

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What are the chances of getting a chart topping game?

May 20, 2020
by Sarah D. Vries

“Mobile gaming is the leading gaming platform worldwide by consumer spend and opportunities are continuing to expand in the sector - it is not a market limited to incumbents or the biggest players” - App Annie - State of Mobile 2020 Report. 2020 is se ...

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What is trending on the app stores right now?

May 12, 2020
by Sarah D. Vries

The demand for mobile gaming shows no sign of slowing and, with a constant flow of new games hitting the app stores, the speed at which you bring your game to market could be the difference between being the market leader or just one of many. Developers ...

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Machine Learning masterclass #1 – How Coda uses ML to predict Lifetime Value

May 4, 2020
by Sarah D. Vries

Machine Learning masterclass #1 - How Coda uses ML to predict LTV At Coda we use machine learning (ML) in three different areas, and over the coming weeks we are going to explain these processes in a little more depth. The first area in which we us ...

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Why do so many gamers get market testing wrong?

April 30, 2020
by Sarah D. Vries

You only have to take a look at the store charts to see the sheer volume of new games hitting the market at the moment. With so many people on lockdown across the world due to the coronavirus pandemic, it’s worth noting the recent stats released by Super ...

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Best Practice – How to spot gaming trends

April 23, 2020
by Sarah D. Vries

The mobile gaming market continues to expand at great pace, fuelled in part by the prominence of smartphone usage across the world; almost every developed country surveyed by Deloitte had at least 80% smartphone penetration. Over 2.4 billion people playe ...

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Coda’s First Foray into Word Games with Launch of Words Tour: Pop Word Stacks

April 3, 2020
by Sarah D. Vries

With much of the world now in lockdown, it is no surprise that we’ve seen a 20% rise in the popularity of puzzle games as people seek out ways to keep their mind’s entertained whilst off work.  At Coda, we’ve been busy working on one such excitin ...

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Boosting Engagement: How to Delight Players

March 31, 2020
by Sarah D. Vries

In an increasingly chaotic and fast paced world, casual and hyper-casual gaming provides a much needed escape for many players. Whether that is winding down from a busy day at the office, relaxing in the evening or simply passing the time in a queue, ...

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